Wetaskiwin Naming Rights & Marketing Opportunities

City of Wetaskiwin Naming Rights for Co-op Place Arena:

The City of Wetaskiwin is offering exclusive 10-Year Naming Rights for  Co-op Place Arena 1 and 2 as well as for individual dressing rooms. Located at 4513 50 Avenue in the heart of Wetaskiwin, Co-op Place is a historic hybrid facility constructed in the 1940s. This vibrant complex draws over 95,000 visitors annually and includes two arenas, the Co-op Place Rec Hall (formerly known as the Drill Hall), a meeting room, a ticket office, and a food and beverage concession area.

As the home of local favorites such as the Wetaskiwin Longhorns, Icemen Jr. B Hockey Club, the Figure Skating Club, Wetaskiwin Minor Hockey Association, and various adult teams, Co-op Place serves as a dynamic venue for both sports and community events. Becoming a Naming Rights sponsor at this high-profile facility demonstrates your commitment to youth, community, and recreation in Wetaskiwin. This partnership will elevate your organization's visibility, linking your brand to memorable experiences and positive community impact.

City of Wetaskiwin Regional Airport Banner Advertising:

Maximize Your Business Visibility Along Highway 13 West!

 

Airport Banners

Take your business exposure to new heights by advertising on the City of Wetaskiwin Regional Airport fence, a prime location situated next to Highway 13 West. This advertising opportunity offers unparalleled visibility for businesses aiming to capture the attention of both local and passing traffic. Whether your target is the Wetaskiwin community, tourists, or business travelers, your brand will make a lasting impression on everyone who passes through this busy corridor.

Key Benefits:

  • High Exposure Location: Position your business in front of more than 10,000 vehicles that travel along Highway 13 each day. Whether it's drivers, passengers, or those visiting Wetaskiwin's airport, your banner will receive premium exposure. This strategic location attracts both highway traffic and airport visitors, ensuring maximum visibility and brand awareness.
  • Proximity to Major Attraction: Wetaskiwin’s Reynolds Museum, a major tourist draw, welcomes between 40,000 to 50,000 visitors annually. Many of these visitors pass by or utilize the airport, increasing your banner’s reach to tourists and aviation enthusiasts who are already engaged in exploring the area.
  • Targeted Audience: Reach a mix of residents and travelers, including private and chartered aircraft passengers flying for business and leisure at the Wetaskiwin Regional Airport. With an impressive 19,000 aircraft movements annually and consistent use by business, government, and leisure flyers, your advertisement will be seen by a diverse and engaged audience—ensuring your message is far-reaching and relevant.
  • Community Connection: By advertising at the Wetaskiwin Regional Airport, your business is supporting and becoming part of the local community. Align yourself with local events, organizations, and top tourism attractions that enhance the city’s appeal. This is a great opportunity to build connections with both residents and visitors while enhancing your brand’s local reputation.

Advertising Opportunities

Only 30 banner spaces are available for the 2025 campaign. Priority is given based on the following criteria:

  • Wetaskiwin Airport-based businesses
  • Businesses that benefit from and support the local airport
  • Local Wetaskiwin businesses (including real estate agents)
  • Wetaskiwin-based community organizations and clubs
  • External advertisers from outside the Wetaskiwin area

 All inquiries and questions can be directed to the Economic Development team:

ecdev@wetaskiwin.ca or 780.361.4420